Programming for TV, radio, and the Internet strategy, development, and evaluation

Programming for TV, radio, and the Internet strategy, development, and evaluation

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Bibliographic Details
Main Author: Perebinossof, Philippe
Other Authors: Gross, Brian 1969-, Vane, Edwin T. 1969-, Gross, Lynne S.
Format: Unknown
Published: Amsterdam Focal Press 2005
Edition:2nd ed
Subjects:
Radio programs > Planning
Television programs > Planning
Broadcasting > Planning
Webcasting > Planning
Online Access:Click Here to View Status and Holdings.
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Description
Item Description:Rev ed. of: Programming for TV, radio, and cable / by Edwin T. Vane, Lynne S. Gross. c1994
Physical Description:xx, 324 p. ill. 26 cm
Bibliography:Includes bibliographical references and index
ISBN:9780240806822
0240806824 (pbk.)

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