Consumer tribes

Consumer tribes

Saved in:

Bibliographic Details
Other Authors:	Cova, Bernard, Kozinets, Robert, Shankar, Avi
Format:	Unknown
Published:	Amsterdam Elsevier Butterworth-Heineman 2007
Subjects:	Consumer behavior Market segmentation
Online Access:	Click Here to View Status and Holdings.
Tags:	Add Tag No Tags, Be the first to tag this record!

Similar Items

Lifestyle market segmentation
by: Cahill, Dennis J.
Published: (2006)

Consumer behaviour in Asia
by: Schutte, Hellmut
Published: (1998)

Marketing and multicultural diversity
Published: (2006)

Consumer profiles an introduction to psychographics
by: Gunter, Barrie
Published: (1992)

Wonder woman marketing secrets for the trillion-dollar customer
by: Ellwood, Iain
Published: (2008)

Marketing and multicultural diversity
Published: (2006)

CONSUMER BEHAVIOUR
by: Webb, Karen
Published: (2010)

Consumer behaviour
by: Webb, Karen 1968-
Published: (2005)

Consumer behaviour
by: Noel, Hayden
Published: (2009)

Consumer involvement concepts and research
by: Laaksonen, Pirjo 1943-
Published: (1994)

The market segmentation workbook target marketing for marketing managers
by: Dibb, Sally 1963-
Published: (1996)

Market segmentation
by: Frank, Ronald Edward 1933-
Published: (1972)

Market Segmentation How to do it, How to profit from it
by: McDonald, Malcolm 1938-, et al.
Published: (2004)

Advances in consumer marketing
Published: (1994)

Perspectives in consumer behavior
Published: (1991)

China's Super Consumers What 1 billion customers want and how to sell it to them
by: Chan, Savio
Published: (2014)

Consumer behavior and marketing strategy
by: Peter, J. Paul
Published: (1999)

Consumer behavior and marketing strategy
by: Peter, J. Paul
Published: (1996)

Consumer behavior and marketing strategy
by: Peter, J. Paul
Published: (1990)

Consumer behavior & marketing strategy
by: Peter, J. Paul
Published: (2010)

Consumer behavior and marketing strategy
by: Peter, J. Paul
Published: (1999)

Consumer behavior and marketing strategy
by: Peter, J. Paul
Published: (1993)

Consumer behavior and marketing strategy
by: Peter, Paul J
Published: (2002)

The nature of marketing marketing to the swarm as well as the herd
by: Brymer, Chuck
Published: (2009)

Selling to a segmented market the lifestyle approach
by: Swenson, Chester A
Published: (1992)

Consumer behavior
by: Engel, James F
Published: (1990)

Consumer behavior
by: Engel, James F
Published: (1986)

Consumer behavior
by: Blackwell, Roger D.
Published: (2012)

Consumer behavior
by: Engel, James F
Published: (1968)

Consumer behavior
by: Engel, James F
Published: (1993)

Consumer behavior
by: Engel, James F
Published: (1995)

Consumer behavior
by: Blackwell, Roger D.
Published: (2006)

Consumer behavior
by: Blackwell, Roger D.
Published: (2001)

Contemporary issues in marketing and consumer behaviour
by: Parsons, Elizabeth
Published: (2009)

Segmenting the mature market identifying, targeting, and reaching America's diverse, booming senior markets
by: Morgan, Carol M
Published: (1993)

Consumer behavior and marketing strategy J. Paul Peter, Jerry C. Olson
by: Peter, J. Paul, et al.
Published: (2005)

Consumer Behavior Buying, Having, and Being
by: Solomon, Michael R.
Published: (2013)

Applied consumer behaviour
by: Evans, Martin Martin J
Published: (1996)

Consumer behavior
by: Harrell, Gilbert D
Published: (1986)

Consumer choice
by: Foxall, G. R
Published: (1983)