eMarketing eXcellence planning and optimizing your digital marketing

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Bibliographic Details
Main Authors: Chaffey, Dave 1963- (Author), Smith, P. R. 1957- Paul Russell (Author)
Corporate Author: Chartered Institute of Marketing
Format: Book
Language:English
Published: Amsterdam Elsevier Butterworth-Heinemann 2008
Edition:3rd editions
Series:Emarketing essentials
Subjects:
Online Access:Click Here to View Status and Holdings.
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041 0 # |a eng 
090 0 0 |a HF5415.1265  |b .C43 2008 
100 1 # |a Chaffey, Dave  |d 1963-  |e author 
245 1 0 |a eMarketing eXcellence  |b planning and optimizing your digital marketing  |c Cave Chaffey and P.R. Smith 
250 # # |a 3rd editions 
264 # 1 |a Amsterdam  |b Elsevier Butterworth-Heinemann  |c 2008 
300 # # |a xviii, 508 pages  |b illustrations (some colour)  |c 25 cm 
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337 # # |a unmediated  |2 rdamedia 
338 # # |a volume  |2 rdacarrier 
490 1 # |a Emarketing essentials 
500 # # |a Previous ed.: 2005 
500 # # |a Previous ed has different subtitle: the heart of ebusiness 
500 # # |a Published in association with the Chartered Institute of Marketing 
504 # # |a Includes bibliographical references and index 
650 # 0 |a Internet marketing 
700 1 # |a Smith, P. R.  |d 1957-  |e author  |q Paul Russell 
710 1 # |a Chartered Institute of Marketing 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=399578 
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