Financial services marketing an international guide to principles and practice

Saved in:

Bibliographic Details
Main Author:	Ennew, Christine
Other Authors:	Waite, Nigel
Format:	Unknown
Published:	Amsterdam Butterworth-Heinemann 2007
Edition:	1st ed
Subjects:	Financial services industry > Marketing
Online Access:	Click Here to View Status and Holdings.
Tags:	Add Tag No Tags, Be the first to tag this record!

MARC


LEADER	00000n a2200000 a 4501
001	wils-399570
020	#	#	\|a 0750669977 (pbk.)
020	#	#	\|a 9780750669979 (pbk.)
040	#	#	\|a UKM \|d ITMB
090	0	0	\|a HG173 \|b .E56 2007
100	1	#	\|a Ennew, Christine
245	1	0	\|a Financial services marketing \|b an international guide to principles and practice \|c Christine T. Ennew and Nigel Waite
250	#	#	\|a 1st ed
260	#	#	\|a Amsterdam \|b Butterworth-Heinemann \|c 2007
300	#	#	\|a xvi, 400 p. \|b ill. \|c 25 cm
504	#	#	\|a Includes bibliographical references (p. [381]-389) and index
650	#	0	\|a Financial services industry \|x Marketing
700	1	#	\|a Waite, Nigel
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=399570
964	#	#	\|c BOK \|d 01
998	#	#	\|a 00250##a002.5.2\|\|00260##a002.8.2\|\|00260##b002.8.4\|\|00260##c002.7.6\|\|00300##a003.4.1\|\|00300##b003.6.1\|\|00300##c003.5.1\|\|