Financial services marketing an international guide to principles and practice
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| Format: | Book |
| Published: |
Amsterdam
Butterworth-Heinemann
2007
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| Edition: | 1st ed |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | xvi, 400 p. ill. 25 cm |
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| Bibliography: | Includes bibliographical references (p. [381]-389) and index |
| ISBN: | 0750669977 (pbk.) 9780750669979 (pbk.) |
Financial Services Marketing An International Guide to Principles and Practices