Nation branding concepts, issues, practice

Nation branding concepts, issues, practice

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Bibliographic Details
Main Author: Dinnie, Keith
Format: Unknown
Published: Oxford Butterworth-Heinemann 2008
Subjects:
International economic relations
Product management
Globalization
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:xxiv, 264 p. ill. 26 cm
Bibliography:Includes bibliographical references and index
ISBN:9780750683494 (pbk.)
075068349X (pbk.)

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