Managing marketing

Managing marketing

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Bibliographic Details
Main Author: Palmer, Roger Roger A.
Other Authors: Cooper, Graham, Cockton, Juanita
Format: Unknown
Published: Amsterdam Butterworth-Heinemann 2007
Subjects:
Marketing > Management
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:xi, 380 p. ill. 25 cm
Bibliography:Includes bibliographical references and index
ISBN:9780750668989 (pbk.)
0750668989 (pbk.)

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