The multichannel challenge integrating customer experiences for profit

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Bibliographic Details
Main Authors:	Wilson, Hugh 1962- (Author), Street, Rod (Author)
Other Authors:	Bruce, Lindsay
Format:	Book
Language:	English
Published:	Amsterdam Elsevier Butterworth-Heinemann 2008
Subjects:	Organizational effectiveness Customer services Marketing channels
Online Access:	Click Here to View Status and Holdings.
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100	1	#	\|a Wilson, Hugh \|d 1962- \|e author
245	1	4	\|a The multichannel challenge \|b integrating customer experiences for profit \|c Hugh Wilson, Rod Street and Lindsay Bruce
264	#	1	\|a Amsterdam \|b Elsevier Butterworth-Heinemann \|c 2008
300	#	#	\|a xxii, 218 pages \|b colour illustrations \|c 25 cm
336	#	#	\|a text \|2 rdacontent
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338	#	#	\|a volume \|2 rdacarrier
504	#	#	\|a Includes bibliographical references and index
650	#	0	\|a Organizational effectiveness
650	#	0	\|a Customer services
650	#	0	\|a Marketing channels
700	1	#	\|a Street, Rod \|e author
700	#	#	\|a Bruce, Lindsay
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