The affluent consumer marketing and selling the luxury lifestyle
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Format: | Unknown |
Published: |
Westport, Conn.
Praeger Publishers
2006
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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LEADER | 00000n a2200000 a 4501 | ||
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001 | wils-399493 | ||
020 | # | # | |a 0275992829 |
020 | # | # | |a 9780275992828 |
040 | # | # | |a DLC |d ITMB |
090 | 0 | 0 | |a HF5415.33.U6 |b M53 2006 |
100 | 1 | # | |a Michman, Ronald D. |
245 | 1 | 4 | |a The affluent consumer |b marketing and selling the luxury lifestyle |c Ronald D. Michman and Edward M. Mazze |
260 | # | # | |a Westport, Conn. |b Praeger Publishers |c 2006 |
300 | # | # | |a x, 194 p. |c 25 cm |
504 | # | # | |a Includes bibliographical references (p. [175]-185) and index |
650 | # | 0 | |a Affluent consumers |z United States |
650 | # | 0 | |a Target marketing |x Marketing |z United States |
650 | # | 0 | |a Luxuries |x Marketing |z United States |
700 | 1 | # | |a Mazze, Edward M. |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=399493 |
964 | # | # | |c BOK |d 01 |
998 | # | # | |a 00260##a002.8.2||00260##b002.8.4||00260##c002.7.6||00300##a003.4.1||00300##c003.5.1|| |