The affluent consumer marketing and selling the luxury lifestyle

Saved in:
Bibliographic Details
Main Author: Michman, Ronald D.
Other Authors: Mazze, Edward M.
Format: Unknown
Published: Westport, Conn. Praeger Publishers 2006
Subjects:
Online Access:Click Here to View Status and Holdings.
Tags: Add Tag
No Tags, Be the first to tag this record!

MARC

LEADER 00000n a2200000 a 4501
001 wils-399493
020 # # |a 0275992829 
020 # # |a 9780275992828 
040 # # |a DLC  |d ITMB 
090 0 0 |a HF5415.33.U6  |b M53 2006 
100 1 # |a Michman, Ronald D. 
245 1 4 |a The affluent consumer  |b marketing and selling the luxury lifestyle  |c Ronald D. Michman and Edward M. Mazze 
260 # # |a Westport, Conn.  |b Praeger Publishers  |c 2006 
300 # # |a x, 194 p.  |c 25 cm 
504 # # |a Includes bibliographical references (p. [175]-185) and index 
650 # 0 |a Affluent consumers  |z United States 
650 # 0 |a Target marketing  |x Marketing  |z United States 
650 # 0 |a Luxuries  |x Marketing  |z United States 
700 1 # |a Mazze, Edward M. 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=399493 
964 # # |c BOK  |d 01 
998 # # |a 00260##a002.8.2||00260##b002.8.4||00260##c002.7.6||00300##a003.4.1||00300##c003.5.1||