Nonprofit marketing marketing management for charitable and nongovernmental organizations

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Bibliographic Details
Main Author:	Wymer, Walter W.
Other Authors:	Knowles, Patricia A., Gomes, Roger
Format:	Book
Published:	Thousand Oaks, Calif. Sage Publications 2006
Subjects:	Nonprofit organizations > Marketing
Online Access:	Click Here to View Status and Holdings.
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LEADER	00000n a2200000 a 4501
001	wils-396457
020	#	#	\|a 1412909236 (cloth)
020	#	#	\|a 9781412909235
040	#	#	\|a DLC \|d ITMB
090	0	0	\|a HF5415 \|b .W96 2006
100	1	#	\|a Wymer, Walter W.
245	1	0	\|a Nonprofit marketing \|b marketing management for charitable and nongovernmental organizations \|c Walter Wymer, Jr., Patricia Knowles, Roger Gomes
260	#	#	\|a Thousand Oaks, Calif. \|b Sage Publications \|c 2006
300	#	#	\|a ix, 370 p. \|b ill. \|c 24 cm
504	#	#	\|a Includes bibliographical references and index
650	#	0	\|a Nonprofit organizations \|x Marketing
700	1	#	\|a Knowles, Patricia A.
700	#	#	\|a Gomes, Roger
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=396457
964	#	#	\|c BOK \|d 01
998	#	#	\|a 00260##a002.8.2\|\|00260##b002.8.4\|\|00260##c002.7.6\|\|00300##a003.4.1\|\|00300##b003.6.1\|\|00300##c003.5.1\|\|01700##a0011.2.2\|\|