Marketing research

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Bibliographic Details
Other Authors: Zikmund, William G.
Format: Book
Published: South Melbourne, Vic. Thomson 2007
Edition:Asia Pacific ed
Subjects:
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:xxvii, 570 p. col. ill. 26 cm
Bibliography:Includes bibliographical references and index
ISBN:9780170127349
0170127346