Advanced theory and practice in sport marketing

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Bibliographic Details
Main Author: Schwarz, Eric C.
Other Authors: Hunter, Jason D.
Format: Book
Published: Amsterdam Butterworth-Heinemann 2008
Subjects:
Online Access:Click Here to View Status and Holdings.
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300 # # |a xxvi, 443 p.  |b ill.  |c 26 cm 
500 # # |a Includes index 
650 # 0 |a Sports  |x Marketing 
700 1 # |a Hunter, Jason D. 
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