Basic marketing research using Microsoft Excel data analysis

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Bibliographic Details
Main Author: Burns, Alvin C.
Other Authors: Bush, Ronald F.
Format: Book
Published: Upper Saddle River, NJ Pearson Prentice Hall 2008
Edition:2nd ed
Subjects:
Online Access:Click Here to View Status and Holdings.
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245 1 0 |a Basic marketing research  |b using Microsoft Excel data analysis  |c Alvin C. Burns, Ronald F. Bush 
250 # # |a 2nd ed 
260 # # |a Upper Saddle River, NJ  |b Pearson Prentice Hall  |c 2008 
300 # # |a xxix, 510 p.  |b ill.  |c 28 cm 
504 # # |a Includes bibliographical references and index 
650 # 0 |a Marketing research 
650 # 0 |a Microsoft Excel (Computer file) 
700 1 # |a Bush, Ronald F. 
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