OPERATIONS MANAGEMENT AN INTEGRATED GOODS AND SERVICES APPROACH

OPERATIONS MANAGEMENT AN INTEGRATED GOODS AND SERVICES APPROACH

This exciting new textbook provides exceptional coverage of the essential topics taught in a modern operations management course. Its highly current coverage includes contemporary and relevant service theory and applications. Appropriate manufacturing applications and theory are included where relev...

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Bibliographic Details
Main Authors: Evans, James R. 1950- (Author), Collier, David A. (Author)
Format: Book
Language:English
Published: Mason, Ohio Thomson/South-Western 2007
©2007
Edition:INTERNATIONAL STUDENTS EDITION
Subjects:
Production management
Online Access:Click Here to View Status and Holdings.
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100 1 # |a Evans, James R.  |d 1950-  |e author 
245 1 0 |a OPERATIONS MANAGEMENT  |b AN INTEGRATED GOODS AND SERVICES APPROACH  |c James R. Evans, David A. Collier 
250 # # |a INTERNATIONAL STUDENTS EDITION 
264 # 1 |a Mason, Ohio  |b Thomson/South-Western  |c 2007 
264 # 1 |c ©2007 
300 # # |a xxviii, 830 pages  |b colour illustrations  |c 29 cm.  |e 3 computer optical disc 
336 # # |a text  |2 rdacontent 
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500 # # |a Accompanied by a CD entitled: Microsoft Office Project server 2003 
500 # # |a Accompanied by a CD entitled: Microsoft Office Project professional 2003 
500 # # |a Accompanied by a CD entitled: Operations management : an integrated goods and services approach 
500 # # |a 3 CDs inserted in pockets at the back of the book 
500 # # |a "International student edition"--Cover 
504 # # |a Includes bibliographical references and indexes 
520 # # |a This exciting new textbook provides exceptional coverage of the essential topics taught in a modern operations management course. Its highly current coverage includes contemporary and relevant service theory and applications. Appropriate manufacturing applications and theory are included where relevant. The book's modern/strategic approach addresses OM from a cross-functional perspective, which views operations as linked to all other functional areas of an organization, such as marketing and finance. The strategic approach takes into consideration the integration of technology and how it changes the way a firm operates. Recognition of this current trend is the main differentiating factor for this Collier/Evans text. The book provides equal coverage of manufacturing and services theory and applications, while placing an emphasis on the integration of the value chain. 
650 # 0 |a Production management 
700 1 # |a Collier, David A.  |e author 
740 1 # |a Microsoft Office Project server 2003 
740 # # |a Microsoft Office Project professional 2003 
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