Customer relationship management modern trends and perspectives

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Bibliographic Details
Other Authors: Shanmugasundaram, S.
Format: Book
Published: New Delhi Prentice-Hall of India 2008
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Online Access:Click Here to View Status and Holdings.
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020 # # |a 9788120333260 
040 # # |a ITMB 
090 0 0 |a HF5415.5  |b .C87 2008 
245 0 4 |a Customer relationship management  |b modern trends and perspectives  |c edited by S.Shanmugasundaram 
260 # # |a New Delhi  |b Prentice-Hall of India  |c 2008 
300 # # |a xix, 276 p.  |b ill.  |c 24 cm 
504 # # |a Includes bibliographical references and index 
650 # 0 |a Customer relations  |x Management 
700 1 # |a Shanmugasundaram, S. 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=390306 
964 # # |c BOK  |d 01