DATA MINING METHODS and APPLICATIONS
Addressing a variety of organizational issues, this book presents a compilation of research works on data mining and forecasting techniques, including multivariate, evolutionary, and neural net methods. It focuses on data mining techniques used for conducting marketing research.
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| Other Authors: | , , |
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| Format: | Book |
| Language: | English |
| Published: |
Boca Raton, FL
Auerbach Publications
2008
©2008 |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Summary: | Addressing a variety of organizational issues, this book presents a compilation of research works on data mining and forecasting techniques, including multivariate, evolutionary, and neural net methods. It focuses on data mining techniques used for conducting marketing research. |
|---|---|
| Physical Description: | xxi, 309 pages illustrations 25 cm |
| Bibliography: | Includes bibliographical references and index |
| ISBN: | 9780849385223 0849385229 |
DATA MINING METHODS