What is branding?

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Bibliographic Details
Main Author:	Healey, Matthew (Author)
Format:	Book
Language:	English
Published:	Singapore Page One Publishing 2008
Series:	Essential design handbooks
Subjects:	Brand name products Product management
Online Access:	Click Here to View Status and Holdings.
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245	1	0	\|a What is branding? \|c by Matthew Healey
264	#	1	\|a Singapore \|b Page One Publishing \|c 2008
264	#	4	\|c ©2008
300	#	#	\|a 256 pages \|b chiefly colour illustrations \|c 23 cm
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490	1	#	\|a Essential design handbooks
504	#	#	\|a Includes bibliographical references and index
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650	#	0	\|a Product management
830	#	1	\|a Essential design handbooks
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