Successful local broadcast sales
For the right person, a career in media sales can be glamorous, rewarding, and lucrative. But without the right guidance, it can also be challenging. Author Paul Weyland has decades of experience working with local direct clients. Now, in Successful Local Broadcast Sales he shares his hard-won wisdo...
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| Format: | Book |
| Language: | English |
| Published: |
New York
AMACOM
2008
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Broadcast and cable selling