Tourism Management Analysis, Behaviour and Strategy
Planning and implementing successful tourism programmes requires in depth predictions of tourist behaviour. However, the actions of tourists are not always based upon conscious thinking and decision-making and therefore more realistic and practical management strategies are needed. Tourism Managemen...
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Other Authors: | Woodside, Arch G. 1961- (Editor), Martin, Drew 1961- (Editor) |
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Format: | Book |
Language: | English |
Published: |
Wallingford, UK
CABI Pub.
2008
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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