Tourism Management Analysis, Behaviour and Strategy
Planning and implementing successful tourism programmes requires in depth predictions of tourist behaviour. However, the actions of tourists are not always based upon conscious thinking and decision-making and therefore more realistic and practical management strategies are needed. Tourism Managemen...
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Format: | Book |
Language: | English |
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Wallingford, UK
CABI Pub.
2008
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Online Access: | Click Here to View Status and Holdings. |
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008 | 211223t20082008XXK ag# ##001 |#eng#D | ||
020 | # | # | |a 1845933230 |q hardback |
020 | # | # | |a 9781845933234 |q hardback |
040 | # | # | |a DLC |b eng |c DLC |d UiTM |e rda |
041 | 0 | # | |a eng |
090 | 0 | 0 | |a G155.A1 |b T68 2008 |
245 | 0 | 0 | |a Tourism Management |b Analysis, Behaviour and Strategy |c Edited by Arch G. Woodside and Drew Martin |
264 | # | 1 | |a Wallingford, UK |b CABI Pub. |c 2008 |
264 | # | 4 | |c ©2008 |
300 | # | # | |a xi, 528 pages |b illustrations |c 25 cm |
336 | # | # | |a text |2 rdacontent |
337 | # | # | |a unmediated |2 rdamedia |
338 | # | # | |a volume |2 rdacarrier |
504 | # | # | |a Includes bibliographical references and index |
520 | # | # | |a Planning and implementing successful tourism programmes requires in depth predictions of tourist behaviour. However, the actions of tourists are not always based upon conscious thinking and decision-making and therefore more realistic and practical management strategies are needed. Tourism Management provides an in-depth coverage of sense making, planning, implementing, evaluating and administering tourism marketing and management programmes. Recent advances in tourism theory and research on causal history and ecological systems are used to discuss how leisure and tourism occurs. This book offers useful descriptions, tools, and examples of tourism management decision-making |
650 | # | 0 | |a Tourism |x Management |
700 | 1 | # | |a Woodside, Arch G. |d 1961- |e editor |
700 | 1 | # | |a Martin, Drew |d 1961- |e editor |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=386631 |
964 | # | # | |c BOK |d 01 |
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