Essentials of marketing research
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| Main Author: | |
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| Other Authors: | |
| Format: | Unknown |
| Published: |
Mason, Ohio
Thomson/South-Western
2007
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| Edition: | 3rd ed |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | xvii, 414 p. col. ill. 28 cm |
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| Bibliography: | Includes bibliographical references (p. 405-410) and index |
| ISBN: | 0321548273 9780324548273 |
Essentials of marketing research 
Essentials of marketing research