Critical marketing defining the field

Critical marketing defining the field

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Bibliographic Details
Other Authors: Saren, Michael
Format: Book
Published: Amsterdam Elsevier Butterworth-Heinemann 2007
Subjects:
Marketing > Philosophy
Marketing > Study and teaching (Higher)
Marketing > Moral and ethical aspects
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:xxiii, 252 p. ill. 24 cm
Bibliography:Includes bibliographical references and index
ISBN:9780750680660 (pbk.)
0750680660 (pbk.)

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