Problems in marketing applying key concepts and techniques

Problems in marketing applying key concepts and techniques

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Bibliographic Details
Main Author: Moutinho, Luiz
Other Authors: Chien, Charles S.
Format: Unknown
Published: Los Angeles Sage Publications 2008
Edition:2nd ed
Subjects:
Marketing
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:xiii, 322 p ill 24 cm
Bibliography:Includes bibliographical references and index
ISBN:9780761971788 (cased)
0761971785 (cased)
9780761971795 (paper)
0761971793 (paper)

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