Mengurus GERAI PAMERAN

• Main Author: Muhd. Abi Sofian Abd. Halim (Author)
• Format: Book
• Published: Bentong, Pahang PTS Publications 2005
• Series: Siri Pengurusan
• Subjects: Marketing channels; Sales promotion > Handbooks, manual, etc.; Trade show > Handbooks, manual, etc.; Communication in marketing > Handbooks, manual, etc.; Bussiness communication
• Online Access: Click Here to View Status and Holdings.
• Physical Description: xi, 159 pages illustrations 23 cm
• Bibliography: Includes bibliographical references (page 159) and indexes
• ISBN: 9833376096; 9799833376093

A guide given to local entrepreneurs to reveal to them what needs to be done in participating in the exhibition. This book can improve the skills and knowledge of entrepreneurs in the field of marketing communication, especially in local and international exhibitions. Entrepreneurs can also improve and strengthen the quality of work in marketing communication. This book is aimed at local entrepreneurs in cultivating and creating a culture of effective communication in business.