Sales management demystified a self-teaching guide

Saved in:
Bibliographic Details
Main Author: Calvin, Robert J.
Format: Book
Published: New York McGraw-Hill 2007
Edition:2nd Edition
Series:McGraw-Hill "Demystified" series
Subjects:
Online Access:Click Here to View Status and Holdings.
Tags: Add Tag
No Tags, Be the first to tag this record!
Table of Contents:
  • Creating the sales force
  • People, process,technology,performance
  • Hiring the best,terminating the rest
  • Job description, candidate profile and sourcing
  • Screening and selecting
  • Training for results
  • Product,competitor and customer knowledge
  • Selling skills
  • Field coaching and sales meetings
  • Sales force compensation
  • Total sales force compensation
  • Between fixed and performance pay
  • Salary, commission and bonus plans. reimbursed expenses
  • Sales force organization
  • Channel choice and architecture
  • Sizing and deployment
  • Time and territory management
  • Goal setting
  • Sales forecasting and sales planning
  • Motivating sales people
  • Recognition, feeling important, challenge and achievement, freedom and authority
  • Personal growth, esteem, belonging, leadership, sales contests
  • Performance management
  • Performance evaluations
  • Final thoughts