MEETINGS, EXPOSITIONS, EVENTS & CONVENTIONS An Introduction to the Industry

• Main Author: Fenich, George G. (Author)
• Format: Book
• Language: English
• Published: Upper Saddle River, NJ Pearson/Prentice Hall 2008
• Edition: SECOND EDITION
• Subjects: Hospitality industry; Congresses and conventions; Meetings
• Online Access: Click Here to View Status and Holdings.

 For courses in Meeting, Event, Exposition and Convention Planning and Management. The Meetings, Expositions, Events, and Conventions industry continues to grow and garner increasing attention from the hospitality industry, communities, and college faculty. With a broad view of the industry, this book moves beyond just one segment to include all aspects related to the MEEC industry. Developed as a collaborative work, the text features contributions from some of the best and most notable practitioners and educators in the field. (Using the Delphi method, even the text's topics were selected based on industry input.) Now in its second edition, this revision features a three-part format, revised material on technology, and coverage of growing industry trends.