International marketing research opportunities and challenges in the 21st century
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Other Authors: | , |
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Format: | Book |
Published: |
Amsterdam
JAI Press Elsevier Science Pub.
2007
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Series: | Advances in international marketing
v.17 |
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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Physical Description: | xv, 426 p. ill. 24 cm |
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Bibliography: | Includes bibliographical references |
ISBN: | 0762313692 9780762313693 |