International marketing research opportunities and challenges in the 21st century

International marketing research opportunities and challenges in the 21st century

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Bibliographic Details
Other Authors: Rialp, Alex, Rialp, Josep
Format: Unknown
Published: Amsterdam JAI Press Elsevier Science Pub. 2007
Series:Advances in international marketing v.17
Subjects:
Export marketing > Congresses
Internet marketing > Congresses
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:xv, 426 p. ill. 24 cm
Bibliography:Includes bibliographical references
ISBN:0762313692
9780762313693

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