Marketing management an Asian perspective

Saved in:

Bibliographic Details
Other Authors:	Kotler, Philip
Format:	Unknown
Published:	Singapore Pearson/Prentice Hall 2006
Edition:	4th ed
Subjects:	Marketing > Management > Asia
Online Access:	Click Here to View Status and Holdings.
Tags:	Add Tag No Tags, Be the first to tag this record!

MARC


LEADER	00000n a2200000 a 4501
001	wils-384930
020	#	#	\|a 9780131982628
020	#	#	\|a 0131982621
040	#	#	\|a SITPL \|d ITMB
090	0	0	\|a HF5415.13 \|b .M364 2006
245	0	0	\|a Marketing management \|b an Asian perspective \|c Philip Kotler ... [et al.]
250	#	#	\|a 4th ed
260	#	#	\|a Singapore \|b Pearson/Prentice Hall \|c 2006
300	#	#	\|a xxxiii, 830 p. \|b ill. (some col.) \|c 28 cm
504	#	#	\|a Includes bibliographical references and indexes
650	#	0	\|a Marketing \|x Management \|z Asia
650	#	0	\|a Marketing \|x Management \|z Asia
700	1	#	\|a Kotler, Philip
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=384930
964	#	#	\|c BOK \|d 01
998	#	#	\|a 00250##a003.5.1\|\|00260##a003.5.1\|\|00260##b003.5.1\|\|00260##c003.5.1\|\|00300##a003.5.1\|\|00300##b003.5.1\|\|00300##c003.5.1\|\|