Electronic Eommerce 2008 A Managerial Perspective

This text describes the essentials of electronic commerce-how it is being conducted and managed as well as assessing its major opportunities, limitations, issues, and risks. It is a clear, simple, well-organized book, and provides all the basic definitions as well as logical support. Using extensive...

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Bibliographic Details
Main Authors: Turban Efraim (Author), King,David (Author), McKay,Judy (Author), Marshall,Peter (Author), Lee,Jae (Author), Viehland,Deniis (Author)
Format: Book
Language:English
Published: Upper Saddle River, NJ Pearson/Prentice Hall 2008
©2008
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