The Ernst & Young business plan guide

• Main Authors: Ford, Brian R. (Author), Bornstein, Jay M. (Author), Pruitt, Patrick T. (Author)
• Format: Book
• Language: English
• Published: Hoboken, N.J John Wiley & Sons 2007
• Edition: Third edition
• Subjects: Business planning > Planning; New business enterprises > Planning
• Online Access: Click Here to View Status and Holdings.
• Item Description: Includes index; Rev. ed. of: The Ernst & Young business plan guide / Eric S. Siegel, Brian R. Ford, Jay M. Bornstein. 2nd ed. c1993
• Physical Description: xix, 233 pages illustrations 23 cm
• ISBN: 9780470112694; 0470112697

In today's competitive business environment, a well thought out business plan is more important than ever before. Not only can it assist you in raising the money needed to start or expand a business-by attracting the interest of potential investors-but it can also help you keep tabs on your progress once the business is up and running. Completely revised and updated to reflect today's dynamic business environment, The Ernst & Young Business Plan Guide, Third Edition leads you carefully through every aspect involved in researching, writing, and presenting a winning business plan. Illustrating each step of this process with realistic examples, this book goes far beyond simply discussing what a business plan is. It explains why certain information is required, how it may best be presented, and what you should be aware of as both a preparer and reviewer of such a proposal. Divided into three comprehensive parts, The Ernst & Young Business Plan Guide, Third Edition outlines the essential elements of this discipline in a straightforward and accessible manner. Whether you're considering starting, expanding, or acquiring a business, the information found within these pages will enhance your chances of success.