MANAGERIAL ECONOMICS Foundations of Business Analysis and Strategy
The goal of Thomas and Maurice's Managerial Economics is to teach students the economic way of thinking about business decision and strategy. This edition continues to develop critical thinking skills and provides students with a logical way of analysing both the routine decisions of managing t...
Saved in:
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
Boston
Mc-Graw Hill Irwin
2008
©2008 |
| Edition: | TWELFTH EDITION |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Add Tag MARC
| LEADER | 00000n a2200000 a 4501 | ||
|---|---|---|---|
| 001 | wils-383736 | ||
| 005 | 2018430105830 | ||
| 020 | # | # | |a 0073346564x |
| 020 | # | # | |a 9780073346564 |
| 020 | # | # | |a 9780073402819 (alk.paper) |
| 020 | # | # | |a 0073402818 (alk.paper) |
| 020 | # | # | |a 9780078021909 |
| 040 | # | # | |a DLC |b eng |d UiTM |e rda |
| 041 | 0 | # | |a eng |
| 090 | 0 | 0 | |a HD30.22 |b .M39 2008 |
| 100 | 1 | # | |a Thomas, Christopher R. |e author |
| 245 | 1 | 0 | |a MANAGERIAL ECONOMICS |b Foundations of Business Analysis and Strategy |c Christopher R. Thomas, S. Charles Maurice |
| 250 | # | # | |a TWELFTH EDITION |
| 260 | # | # | |a Boston |b Mc-Graw Hill Irwin |c 2008 |
| 264 | # | 1 | |c ©2008 |
| 300 | # | # | |a xvii, 746 pages |b illustrations |c 25 cm |
| 336 | # | # | |a text |2 rdacontent |
| 337 | # | # | |a unmediated |2 rdamedia |
| 338 | # | # | |a volume |2 rdacarrier |
| 504 | # | # | |a Includes bibliographical references and index |
| 520 | # | # | |a The goal of Thomas and Maurice's Managerial Economics is to teach students the economic way of thinking about business decision and strategy. This edition continues to develop critical thinking skills and provides students with a logical way of analysing both the routine decisions of managing the daily operations of a business as well as the longer-run strategic plans that seek to manipulate the actions and reactions of rival firms. Managerial Economics is a self-contained textbook that requires no previous training in economics. While maintaining a rigorous style, this book is designed to be one of the most accessible books in managerial economics from which to teach and learn because of its clarity of presentation and strong end of chapter problems. Rather than parading students quickly through every interesting or new topic in microeconomics and industrial organization, this 12th edition instead carefully develops and applies the most useful concepts for business decision making and strategic planning. |
| 526 | 0 | # | |a ECO556 |b BM231 |5 BM |
| 526 | 0 | # | |a Managerial Economics |b Bachelor of Business Administration(Hons)Entrepreneurship |5 Faculty of Business Management |
| 526 | 0 | # | |a Managerial Economics |b Bachelor of Business (Hons) Human Resource Management |5 Faculty of Business Management |
| 526 | 0 | # | |a ECO555 |b BM223 |5 BM |
| 650 | # | 0 | |a Managerial economics |
| 700 | 1 | # | |a Maurice, S. Charles |
| 856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=383736 |
| 964 | # | # | |c BOK |d 01 |
| 998 | # | # | |a 00250##a002.5.2||00250##b002.5.3||00255##a007.25.3||00260##a002.8.2||00260##b002.8.4||00260##c002.7.6||00264#1a002.8.2||00264#1b002.8.4||00300##a003.4.1||00300##b003.6.1||00300##c003.5.1||00500##a002.17.2||00502##a007.9.2||00520##a007.2||00520##b007.2||00538##a003.16.9||00546##a006.11||00730##a006.2.2||00730##d006.4||00730##f006.10||00730##n006.2.2||00730##p006.2.2|| |
MANAGERIAL ECONOMICS Foundations of Business Analysis and Strategy