Winning in the Indian market understanding the transformation of consumer India

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Bibliographic Details
Main Author:	Bijapurkar, Rama
Format:	Unknown
Published:	Singapore Hoboken, NJ John Wiley & Sons (Asia) 2008
Subjects:	Export marketing > India Consumption (Economics) > India India > Economic conditions > 1947- India > Economic policy > 1991-
Online Access:	Click Here to View Status and Holdings.
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Description
Physical Description:	xxi, 226 p. ill. 23 cm
Bibliography:	Includes bibliographical references (p. [217]-218) and index
ISBN:	9780470821992 (pbk.) 047082199X (pbk.)

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