The secret to GE's success

The secret to GE's success

GE has had some of the best inventors, the best strategic planners, and the best results. This title explains the five keys that made GE a global phenomenon - and gives managers a toolkit for duplicating its success. It explains the GE Code and provides a far-ranging prescriptive plan for strategizi...

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Bibliographic Details
Main Author: Roths, William E (Author)
Format: Book
Language:English
Published: New York McGraw-Hill 2007
Subjects:
General Electric Company > History
General Electric Company > Management
Electric industries > Management > Case studies > United States
Online Access:Click Here to View Status and Holdings.
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