The point of the deal how to negotiate when "yes" is not enough
Why do so many deals that look good on paper end up in tatters? Deal makers often treat the handshake or signed contract-getting to "yes"--As the final destination in their bargaining journey rather than the start of a cooperative venture. Even worse, most companies reward negotiators on t...
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Main Authors: | Ertel, Danny 1960- (Author), Gordon, Mark N. 1956- (Author) |
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Format: | Book |
Language: | English |
Published: |
Boston, Massachusetts
Harvard Business School Pub.
2007
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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