PUBLIC RELATIONS FROM THEORY TO PRACTICE
This practical book examines a range of theories-from functional, cultural, rhetorical, and critical to feminist, postmodern, and alternative-in a variety of contexts compiled from the submissions of nearly thirty professors. As the only current "theory-focused" public relations book publi...
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| Other Authors: | , |
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| Format: | Book |
| Language: | English |
| Published: |
Boston, Mass
Pearson A&B
2008
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Cutlip and Center's effective public relations