When marketing becomes a minefield

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Bibliographic Details
Corporate Author:	Harvard Business School Press
Format:	Book
Published:	Boston Harvard Business School Pr 2004
Series:	Management dilemmas
Subjects:	Marketing > Problems, exercises, etc. > Management
Online Access:	Click Here to View Status and Holdings.
Tags:	Add Tag No Tags, Be the first to tag this record!

MARC


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020	#	#	\|a 9781591395058
020	#	#	\|a 1591395054
040	#	#	\|a DLC \|d ITMB
090	0	0	\|a HF5415.13 \|b .M343 2004
245	0	0	\|a When marketing becomes a minefield
260	#	#	\|a Boston \|b Harvard Business School Pr \|c 2004
300	#	#	\|a 187 p. \|c 21 cm
490	1	#	\|a Management dilemmas
500	#	#	\|a "Case studies from the pages of Harvard business review"--Cover
500	#	#	\|a "What will you do?"--Cover
650	#	0	\|a Marketing \|v Problems, exercises, etc. \|x Management
710	1	#	\|a Harvard Business School \|b Press
740	1	#	\|a Harvard business review
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=381491
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