When marketing becomes a minefield
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Corporate Author: | |
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Format: | Unknown |
Published: |
Boston
Harvard Business School Pr
2004
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Series: | Management dilemmas
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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LEADER | 00000n a2200000 a 4501 | ||
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001 | wils-381491 | ||
020 | # | # | |a 9781591395058 |
020 | # | # | |a 1591395054 |
040 | # | # | |a DLC |d ITMB |
090 | 0 | 0 | |a HF5415.13 |b .M343 2004 |
245 | 0 | 0 | |a When marketing becomes a minefield |
260 | # | # | |a Boston |b Harvard Business School Pr |c 2004 |
300 | # | # | |a 187 p. |c 21 cm |
490 | 1 | # | |a Management dilemmas |
500 | # | # | |a "Case studies from the pages of Harvard business review"--Cover |
500 | # | # | |a "What will you do?"--Cover |
650 | # | 0 | |a Marketing |v Problems, exercises, etc. |x Management |
710 | 1 | # | |a Harvard Business School |b Press |
740 | 1 | # | |a Harvard business review |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=381491 |
964 | # | # | |c BOK |d 01 |
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