The dynamics of persuasion communication and attitudes in the 21st century

The dynamics of persuasion communication and attitudes in the 21st century

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Bibliographic Details
Main Author: Perloff, Richard M.
Format: Book
Published: New York Lawrence Erlbaum Associates 2008
Edition:3rd ed
Series:LEA's communication series
Subjects:
Persuasion (Psychology)
Attitude change
Influence (Psychology)
Online Access:Click Here to View Status and Holdings.
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