The dynamics of persuasion communication and attitudes in the 21st century

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Bibliographic Details
Main Author: Perloff, Richard M.
Format: Book
Published: New York Lawrence Erlbaum Associates 2008
Edition:3rd ed
Series:LEA's communication series
Subjects:
Online Access:Click Here to View Status and Holdings.
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Description
Item Description:Previous ed.: Mahwah, N.J.: Lawrence Erlbaum, 2003.
Physical Description:xvii, 563 p. ill. 24 cm
Bibliography:Includes bibliographical references (p. [487]-532) and indexes
ISBN:9780805863598 (hbk.)
0805863591 (hbk.)
0805863605 (pbk.)
9780805863604 (pbk.)