Prinsip-prinsip pokok periklanan dalam perspektif global
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Other Authors: | , , |
Format: | Unknown |
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Jakarta
Prenada Media
2004
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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LEADER | 00000n a2200000 a 4501 | ||
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001 | wils-378767 | ||
020 | # | # | |a 9793464100 |
040 | # | # | |a DLC |d ITMB |
090 | 0 | 0 | |a HF5821 |b .L44 2004 |
100 | 1 | # | |a Lee, Monle |
245 | 1 | 0 | |a Prinsip-prinsip pokok periklanan dalam perspektif global |c Monle Lee & Carla Johnson ; penerjemah Haris Munandar dan Dudy Priatna |
260 | # | # | |a Jakarta |b Prenada Media |c 2004 |
300 | # | # | |a xiv, 401 p. |b ill. |c 22 cm |
500 | # | # | |a Original title' Principles of Advertising : a Global Perspective by Monle Lee & Carla Johnson |
650 | # | 0 | |a Advertising |
700 | 1 | # | |a Johnson, Carla |d 1944- |
700 | # | # | |a Munandar, Haris |
700 | # | # | |a Priatna, Dudy |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=378767 |
964 | # | # | |c BOK |d 01 |
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