Prinsip-prinsip pokok periklanan dalam perspektif global

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Bibliographic Details
Main Author:	Lee, Monle
Other Authors:	Johnson, Carla 1944-, Munandar, Haris, Priatna, Dudy
Format:	Book
Published:	Jakarta Prenada Media 2004
Subjects:	Advertising
Online Access:	Click Here to View Status and Holdings.
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001	wils-378767
020	#	#	\|a 9793464100
040	#	#	\|a DLC \|d ITMB
090	0	0	\|a HF5821 \|b .L44 2004
100	1	#	\|a Lee, Monle
245	1	0	\|a Prinsip-prinsip pokok periklanan dalam perspektif global \|c Monle Lee & Carla Johnson ; penerjemah Haris Munandar dan Dudy Priatna
260	#	#	\|a Jakarta \|b Prenada Media \|c 2004
300	#	#	\|a xiv, 401 p. \|b ill. \|c 22 cm
500	#	#	\|a Original title' Principles of Advertising : a Global Perspective by Monle Lee & Carla Johnson
650	#	0	\|a Advertising
700	1	#	\|a Johnson, Carla \|d 1944-
700	#	#	\|a Munandar, Haris
700	#	#	\|a Priatna, Dudy
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=378767
964	#	#	\|c BOK \|d 01