Marketing management
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Main Author: | |
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Format: | Book |
Language: | English |
Published: |
New Delhi
Tata McGraw-Hill
2006
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Edition: | 3rd ed |
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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Physical Description: | xxi, 819 pages illustrations 24 cm |
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Bibliography: | Includes bibliographical references (p. 775-804) and index |
ISBN: | 007059953X 9780070599536 |