Marketing management

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Bibliographic Details
Main Author: Saxena, Rajan (Author)
Format: Book
Language:English
Published: New Delhi Tata McGraw-Hill 2006
Edition:3rd ed
Subjects:
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:xxi, 819 pages illustrations 24 cm
Bibliography:Includes bibliographical references (p. 775-804) and index
ISBN:007059953X
9780070599536