The handbook of customer satisfaction and loyalty measurement
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Main Author: | |
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Other Authors: | |
Format: | Book |
Published: |
Aldershot, Hampshire, England
Ashgate
2006
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Edition: | 3rd ed |
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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LEADER | 00000n a2200000 a 4501 | ||
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001 | wils-374506 | ||
020 | # | # | |a 9780566087448 (alk. paper) |
020 | # | # | |a 0566087448 (alk. paper) |
040 | # | # | |a DLC |d ITMB |
090 | 0 | 0 | |a HF5415.335 |b .H55 2006 |
100 | 1 | # | |a Hill, Nigel |d 1952- |
245 | 1 | 4 | |a The handbook of customer satisfaction and loyalty measurement |c Nigel Hill and Jim Alexander |
250 | # | # | |a 3rd ed |
260 | # | # | |a Aldershot, Hampshire, England |b Ashgate |c 2006 |
300 | # | # | |a xiv, 273 p. |b ill. |c 25 cm |
504 | # | # | |a Includes bibliographical references (p. [261]-263) and index |
650 | # | 0 | |a Consumer satisfaction |v Handbooks, manuals, etc. |x Evaluation |
650 | # | 0 | |a Marketing research |v Handbooks, manuals, etc. |x Evaluation |
700 | 1 | # | |a Alexander, Jim |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=374506 |
964 | # | # | |c BOK |d 01 |
998 | # | # | |a 00250##a003.5.1||00260##a003.5.1||00260##b003.5.1||00260##c003.5.1||00300##a003.5.1||00300##b003.5.1||00300##c003.5.1|| |