The handbook of customer satisfaction and loyalty measurement

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Bibliographic Details
Main Author: Hill, Nigel 1952-
Other Authors: Alexander, Jim
Format: Book
Published: Aldershot, Hampshire, England Ashgate 2006
Edition:3rd ed
Subjects:
Online Access:Click Here to View Status and Holdings.
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020 # # |a 0566087448 (alk. paper) 
040 # # |a DLC  |d ITMB 
090 0 0 |a HF5415.335  |b .H55 2006 
100 1 # |a Hill, Nigel  |d 1952- 
245 1 4 |a The handbook of customer satisfaction and loyalty measurement  |c Nigel Hill and Jim Alexander 
250 # # |a 3rd ed 
260 # # |a Aldershot, Hampshire, England  |b Ashgate  |c 2006 
300 # # |a xiv, 273 p.  |b ill.  |c 25 cm 
504 # # |a Includes bibliographical references (p. [261]-263) and index 
650 # 0 |a Consumer satisfaction  |v Handbooks, manuals, etc.  |x Evaluation 
650 # 0 |a Marketing research  |v Handbooks, manuals, etc.  |x Evaluation 
700 1 # |a Alexander, Jim 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=374506 
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