exploring TYPOGRAPHY
What do designers need to know about typography? The answer can be found in this richly illustrated book that examines the varied uses of type in contemporary visual communications. Exploring Typography takes a concise but thorough approach to introducing and examining the principles of typography....
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Main Author: | |
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Format: | Book |
Language: | English |
Published: |
Clifton Park, New York
Thomson Delmar Learning
2006
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Series: | Design exploration series
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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020 | # | # | |a 1401815057 |q paperback |
020 | # | # | |a 9781401815059 |q paperback |
040 | # | # | |a DLC |d UiTM |e rda |
041 | 0 | # | |a eng |
090 | 0 | 0 | |a Z250 |b .R16 2006 |
100 | 1 | # | |a Rabinowitz Deer, Tova |e author |
245 | 1 | 0 | |a exploring TYPOGRAPHY |c Tova Rabinowitz |
264 | # | 1 | |a Clifton Park, New York |b Thomson Delmar Learning |c 2006 |
264 | # | 4 | |c ©2006 |
300 | # | # | |a xvii, 414 pages |b illustrations (some colour) |c 26 cm |
336 | # | # | |a text |2 rdacontent |
337 | # | # | |a unmediated |2 rdamedia |
338 | # | # | |a volume |2 rdacarrier |
490 | 1 | # | |a Design exploration series |
500 | # | # | |a "An in-depth guide to the art & techniques of designing with type"--Cover |
504 | # | # | |a Includes bibliographical references (page 393-401) and index |
520 | # | # | |a What do designers need to know about typography? The answer can be found in this richly illustrated book that examines the varied uses of type in contemporary visual communications. Exploring Typography takes a concise but thorough approach to introducing and examining the principles of typography. Coverage begins with a brief history of type and a survey of how type is classified. Readers then learn about the physical components of letters and the rules of legibility, readability, and style. Subsequent chapters survey the creative use of emphasis, designing effective layouts, using grids, and developing original type styles. Finally, the author examines contemporary challenges in type while introducing terminology and concepts relevant to designing with type in a digital environment. |
650 | # | 0 | |a Type and type-founding |v Handbooks, manuals, etc. |
650 | # | 0 | |a Graphic design (Typography) |
830 | # | 0 | |a Design exploration series |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=373221 |
964 | # | # | |c BOK |d 01 |