THE FUTURE OF EXCELLENCE IN PUBLIC RELATIONS AND COMMUNICATION MANAGEMENT Challenges for the Next Generation
The Future of Excellence in Public Relations and Communication Management brings together a stellar collection of public relations scholars to address the question: What will happen to continue the seminal theory building in public relations, bolstered by the work of James E. Grunig and Larissa A. G...
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| Main Authors: | , |
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| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
Mahwah,New Jersey
LAWRENCE ERLBAUM ASSOCIATE,PUBLISHERS
2007
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| Series: | LEA's communication series
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Excellent public relations and effective organizations a study of communication management in three countries