Real-life marketing and promotion strategies in college libraries connecting with campus and community

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Bibliographic Details
Other Authors: Petruzzelli, Barbara Whitney
Format: Unknown
Published: Binghamton, NY Haworth Information Press 2005
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Online Access:Click Here to View Status and Holdings.
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020 # # |a 9780789031570 (alk. paper) 
020 # # |a 0789031574 (alk. paper) 
020 # # |a 9780789031587 (pbk. : alk. paper) 
020 # # |a 0789031582 (pbk. : alk. paper) 
040 # # |a DLC  |d ITMB 
090 0 0 |a Z716.3  |b .R42 2005 
245 0 0 |a Real-life marketing and promotion strategies in college libraries  |b connecting with campus and community  |c Barbara Whitney Petruzzelli, editor 
260 # # |a Binghamton, NY  |b Haworth Information Press  |c 2005 
300 # # |a xvi, 192 p.  |b ill.  |c 23 cm 
500 # # |a "Co-published simultaneously as College & undergraduate libraries, volume 12, numbers 1/2 2005." 
504 # # |a Includes bibliographical references and index 
650 # 0 |a Libraries and students 
650 # 0 |a Academic libraries  |x Marketing 
650 # 0 |a Academic libraries  |x Public relations 
650 # 0 |a Libraries and colleges 
700 1 # |a Petruzzelli, Barbara Whitney 
740 1 # |a College & undergraduate libraries 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=372993 
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