The why of consumption contemporary perspectives on consumer motives, goals, and desires
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| Other Authors: | , , |
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| Format: | Book |
| Published: |
London New York
Routledge
2003
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| Series: | Routledge studies in interpretive marketing research
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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The why of consumption contemporary perspectives on consumer motives, gods and desived
Consumer behavior classical and contemporary dimensions
