The why of consumption contemporary perspectives on consumer motives, goals, and desires

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Bibliographic Details
Other Authors:	Mick, David Glen, Huffman, Cynthia, Ratneshwar, S.
Format:	Book
Published:	London New York Routledge 2003
Series:	Routledge studies in interpretive marketing research
Subjects:	Consumer behavior Consumers > Research
Online Access:	Click Here to View Status and Holdings.
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