Brand royalty how the world's top 100 brands thrive & survive

Saved in:
Bibliographic Details
Main Author: Haig, Matt
Format: Unknown
Published: London Philadelphia, PA Kogan Page 2006
Edition:Pbk. ed
Subjects:
Online Access:Click Here to View Status and Holdings.
Tags: Add Tag
No Tags, Be the first to tag this record!

MARC

LEADER 00000n a2200000 a 4501
001 wils-372735
005 202373011548
020 0 0 |a 0749448261 
020 0 0 |a 9780749448264 
040 # # |a DLC  |d ITMB 
090 0 0 |a HD69.B7  |b H346 2006 
100 1 0 |a Haig, Matt 
245 1 0 |a Brand royalty  |b how the world's top 100 brands thrive & survive  |c Matt Haig 
250 0 0 |a Pbk. ed 
260 0 0 |a London  |a Philadelphia, PA  |b Kogan Page  |c 2006 
300 0 0 |a vi, 329 p.  |c 22 cm 
504 0 0 |a Includes bibliographical references (p. [319]-320) and index 
650 # 0 |a Brand name products 
650 # 0 |a Brand name products  |x Management 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=372735 
964 # # |c BOK  |d 01