Brand royalty how the world's top 100 brands thrive & survive
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Main Author: | |
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Format: | Unknown |
Published: |
London Philadelphia, PA
Kogan Page
2006
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Edition: | Pbk. ed |
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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020 | 0 | 0 | |a 9780749448264 |
040 | # | # | |a DLC |d ITMB |
090 | 0 | 0 | |a HD69.B7 |b H346 2006 |
100 | 1 | 0 | |a Haig, Matt |
245 | 1 | 0 | |a Brand royalty |b how the world's top 100 brands thrive & survive |c Matt Haig |
250 | 0 | 0 | |a Pbk. ed |
260 | 0 | 0 | |a London |a Philadelphia, PA |b Kogan Page |c 2006 |
300 | 0 | 0 | |a vi, 329 p. |c 22 cm |
504 | 0 | 0 | |a Includes bibliographical references (p. [319]-320) and index |
650 | # | 0 | |a Brand name products |
650 | # | 0 | |a Brand name products |x Management |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=372735 |
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