ZAG THE NUMBER-ONE STRATEGY OF HIGH-PERFORMANCE BRANDS : A WHITEBOARD OVERVIEW

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Bibliographic Details
Main Author:	Neumeier, Marty (Author)
Corporate Author:	American Institute of Graphic Arts
Format:	Book
Language:	English
Published:	Berkeley, California AIGA New Riders 2007
Subjects:	Brand name products > Planning
Online Access:	Click Here to View Status and Holdings.
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