The copywriter's handbook a step-by-step guide to writing copy that sells

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Bibliographic Details
Main Author:	Bly, Robert W.
Format:	Unknown
Published:	New York Henry Holt 2005
Edition:	3rd ed
Subjects:	Advertising copy Business writing
Online Access:	Click Here to View Status and Holdings.
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090	0	0	\|a HF5825 \|b .B55 2005
100	1	0	\|a Bly, Robert W.
245	1	4	\|a The copywriter's handbook \|b a step-by-step guide to writing copy that sells \|c Robert W. Bly
250	0	0	\|a 3rd ed
260	0	0	\|a New York \|b Henry Holt \|c 2005
300	0	0	\|a xvii, 410 p. \|c 20 cm
504	0	0	\|a Includes bibliographical references (p [393]-397) and index
650	#	0	\|a Advertising copy
650	#	0	\|a Business writing
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=371183
964	#	#	\|c BOK \|d 01