Marketing

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Bibliographic Details
Main Author:	Lamb, Charles W.
Other Authors:	Hair, Joseph F., McDaniel, Carl D.
Format:	Unknown
Published:	Mason, OH Thomson/South-Western 2008
Edition:	9th ed
Subjects:	Marketing > Management
Online Access:	Click Here to View Status and Holdings.
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001	wils-369286
005	2018910104352
020	0	0	\|a 0324362080 (hbk. : student ed.)
020	0	0	\|a 978032436204 (hbk. : student ed.)
020	0	0	\|a 0324544863 (hbk. : instructor's ed.)
020	0	0	\|a 9780324544862 (hbk. : instructor's ed.)
040	#	#	\|a DLC \|d ITMB
090	0	0	\|a HF5415 \|b .L2624 2008
100	1	0	\|a Lamb, Charles W.
245	1	0	\|a Marketing \|c Charles W. Lamb, Joseph F. Hair, Jr., Carl McDaniel
250	0	0	\|a 9th ed
260	0	0	\|a Mason, OH \|b Thomson/South-Western \|c 2008
300	0	0	\|a xxxi, 671 p. \|b ill. \|c 29 cm
504	0	0	\|a Includes bibliographical references and index
526	0	#	\|a SRB455 \|b SR241 \|5 SR
526	0	#	\|a Sport Management Marketing \|b Bachelor of Sport Management(hons) \|5 Faculty of Sports Science and Recreation
650	#	0	\|a Marketing \|x Management
700	1	0	\|a Hair, Joseph F.
700	1	0	\|a McDaniel, Carl D.
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=369286
964	#	#	\|c BOK \|d 01